Ad Hoc researches conducted by BRIDGE RESEARCH are structured around the specific needs of each client. Distinctively, it is immersed in the client's culture, which allows the most specific of demands to be evaluated within the Brand Universe and consumer behavioral trends identified over time. At the end of each study, with the initial questions addressed, it is possible then to draw a correlation between the client’s forecasts, creating a behavioral history over each decision-making process cycle.